PRICING

The founders beta is by request.

We're building Blue Rook with a small group of Chicago listing agents who want to shape what comes next. Seats are reserved — once they're filled, this page changes.

FOUNDERS BETA · RESERVED SEAT

$79per month

Full access to everything Blue Rook does today — and everything it does tomorrow. Market intelligence, transaction monitoring, seller communication, lead insights. The complete stack.

  • Rate locked for 36 months
  • 30-day onboarding, no charge
  • Annual option: $59/month ($708/year)
Request Founders Beta Access

The founders beta is limited to approximately 15 agents. We're looking for active listing agents in Chicago with multiple properties who are willing to engage directly — your feedback, your workflows, and your market knowledge shape what Blue Rook becomes. Not everyone who requests access will be accepted, and that's by design.

Founders Beta Pricing

$79/month, locked.

The general rate will be $99–$179/month depending on capabilities activated. Founders beta seats get the full stack at $79 — locked for 36 months. After that, a permanent 25% loyalty discount off whatever the current rate is. You’ll always pay less than agents who come after you.

Direct Input

You shape what gets built.

Quarterly advisory sessions with the founding team. Roadmap input on feature priorities. Beta access to every new capability before general release. A private direct channel with the founders. Your feedback isn’t collected — it’s acted on.

First Access

New capabilities ship to you first.

Market intelligence, transaction monitoring, seller communication, lead insights — all live from day one. Every future capability rolls out to founders beta seats before anyone else.

No Surprises

Your rate is locked. No hidden fees. No price changes for 36 months.

No Pressure

30 days to experience Blue Rook before you pay anything.

No Lock-in

After the founding period, general subscribers are month-to-month. Cancel anytime.

AFTER THE FOUNDERS BETA

Still a great investment — even after the beta seats fill.

Start here

Blue Rook Intelligence

$99/mo

Market monitoring, seller communication drafts, and lead insights across your active listings. No email integration required. Every agent begins here.

When you grant email access, your plan graduates automatically.

Unlock

Blue Rook Complete

$179/mo

Everything in Intelligence, plus transaction signal detection — deadline shifts, lender delays, inspection flags caught in your email. Full operational coverage.

Intelligence: $79/month billed annually ($948/year)

Complete: $143/month billed annually ($1716/year)

Founding members skip this entirely. $79/month for the full stack, locked for 36 months.

QUESTIONS

Common questions.

What does Blue Rook actually do?

Blue Rook monitors your competitive landscape and your transaction threads. When something changes that affects your listings or your deals, Blue Rook texts you directly. It handles the continuous monitoring that's hard to do manually when you're running multiple listings — so you're not carrying it around in your head.

What does founders beta access include?

The full Blue Rook stack — market intelligence, transaction monitoring, seller communication, and lead insights — at $79/month, locked for 36 months. Plus direct input into what gets built, first access to every new capability, and a private channel with the founding team.

Who's the founders beta for?

Active listing agents in Chicago managing multiple properties who are willing to engage directly with the product and the team. We're looking for agents whose feedback will shape what Blue Rook becomes — not just early subscribers. We'll have a conversation before confirming any founders beta seat.

How does the $99 → $249 pricing work after the founders beta?

Every agent starts at $99/month with market intelligence, seller communications, and lead insights. When you're ready, you connect your email and transaction monitoring activates — your plan graduates to $249/month. You control when that happens. Agents who never connect their email stay at $99 permanently.

Do I need to install an app?

No. Blue Rook texts you directly via SMS — just open your messages. Insight finds you; you don't go looking for it.

Is there a contract?

No long-term contracts for anyone. Founders beta seats lock in at $79/month for 36 months but can cancel anytime. General subscribers are month-to-month — also cancel anytime. If Blue Rook isn't delivering value, you shouldn't be paying for it.

What if I'm not ready to commit?

Reach out anyway. We're happy to have a conversation about whether Blue Rook is the right fit — no commitment required.

Spots are filling.

Have questions first? Reach out. We're happy to talk before you decide anything.